Translating your central messages into great soundbites is a critical part of being a media favorite…and communicating well.
It’s one of the central ways you position yourself to deal more effectively with reporters. Plus you speak more clearly and convincingly for you or your business or organization.
This also helps you avoid reporter traps and common mistakes few even realize they are making. Learn what to do in crisis management, what to say and what not to. Position yourself as an expert by grabbing free media attention in your field, and learn outlines to follow to deliver powerful, clear speeches and command the audience when involved in public speaking.